Fun and Floral

Elizabeth Iafrate-Campbell or Fizz to her friends is an up-and-coming Welsh fashion designer. Her company Fizz Goes Pop specialise in fun and floral head wear, and they approached us to design their brand identity and brand world.

Our solution was a nod towards her floral crowns, and the fact that her designs have a folkloric twist. The typography captures the joyful feel of the festive occasions in which her crowns are worn. Check out her Instagram for more #fizzgoespop.